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Seeking serendipity: Ideas to increase your luck factor
We all experience a number of inflection points in our lives. Those serendipitous moments in time that change everything that follows. What if we could harness those unforeseen, happy accidents? What if we could intentionally embrace those chance encounters? Let’s explore how saying “yes,” getting off track and not believing everything you think could help cultivate more moments of serendipity in our lives.
Katie Kemerling is the Chief Marketing Officer at Ervin & Smith, an Ad Age Best Places to Work branding, advertising and marketing agency. With nearly 15 years in the industry, she has expertise in launching new brands and products, building lead-generating content campaigns, leveraging the power of social influence and improving overall marketing ROI.
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