Art Director at Flywheel — firstname.lastname@example.org
Building a start-up into a brand.
In the multifaceted world of design, there comes a point when a brand becomes more than just a logo. In her keynote, Andrea will speak about how she’s navigated this inflection point at the thriving tech startup, Flywheel. She’ll explain why she left one of the country’s top ad agencies to take full ownership of developing a brand in-house. Her talk will walk through the inner workings of building the company’s identity from the ground up, all while delicately balancing the need to allow it to grow, scale, and shift alongside the ever evolving tech industry.
Andrea Trew is the Art Director at Flywheel, a delightful WordPress hosting and development platform built for designers, freelancers, and agencies. She is responsible for overseeing all aspects of this “Silicon Prairie” company’s in-house design efforts, from the tiniest piece of swag to the most complex creative campaigns. Having worked with brands such as Disney, Panda Express, and Cuties, she has a serious knack for elevating brands through logo design, social media creative, photography, web design, animation, and local/national campaign work. Outside the office, you can typically find her trolling vintage shops, making questionable puns, or snuggling with her pug, Leela.